How we use AI

Written by Alex and Taylor, on the couch, with tea.

We're a small team. Two friends, a handful of collaborators, and a lot of kettle refills. So yes, we use AI in our workflow, and we'd rather tell you exactly how than let you wonder.

Where everything starts

On paper, or out loud. Alex and Taylor are both trained UX and product designers, so we begin the way we were taught, with a question and a sketch. A lot of it starts as talking, too. We use voice-to-text so the whole sideways, long-story-long version gets out of our heads first, tangents and all, before anyone worries about how it reads.

What it helps us with

We use it as a collaborative think partner. We go back and forth with it, we let it interview us when we're stuck, and we ask it to pull patterns out of big piles of notes, research, and data that would take us weeks to sort alone. It answers the small endless questions that come with running a small business in a country neither of us grew up in.

We hand it the rambles as well. It tells us where the arc sags, what we forgot to include, and where a sentence is fighting itself. It catches the commas too, and that part is deliberate. Left alone, one of us will spend 20 minutes moving a comma back and forth, and that time belongs to the story instead.

It helped us build this website too. We sketched these pages by hand first, then used the tools to get them onto a screen, down to the fiddly parts like sizing a photo so it sits exactly where we drew it. Some of the graphics here came together the same way. We hold it to our own design system, and we keep it honest about best practices.

What stays human

The humans make the decisions. Every story we share here actually happened to us. The geese, the canal, the summer camps, the 206 mugs. And every real photograph on this site is ours, taken with our own cameras in places we actually stood.

One thing we're proud of: we're using new technology to show you can still make something deeply human with it. New tools let us put more of our own art and more of ourselves into a digital space, and that's how we think about all of it.

Where we're headed

This is the stage we're at right now. As we grow, we want to move our operations toward life-centered design, where the people, the place, and everything living around a decision all get a seat at the table. We also hope to bring more people onto this in real, paid work as our community grows.

Questions about any of it? Write us at hello@rohausandco.com. We read everything.

With warmth and curiosity,
Alex and Taylor

Last updated 4 August 2026.